If you're here for a story, here's a yarn for ya
Once upon a time in a far away land lived two serial entrepreneurs. One fateful day their paths crossed...
And just like all fairy tales something unexpected happened!
Why unexpected and not wonderful we hear you say?
Well if there’s anything we’ve learnt over the past 12 months it’s that the most life changing moments are unexpected.
The easiest way to tell this tale is with a good ole’ fashioned timeline.
So sit back, relax and take a trip down memory lane with us as we try and elegantly detail the whirlwind the past two-ish years have been.
Todd launches Noxen online with a small run of 420 towels.
Tans launches Me & the Brave online to a database of 54 people.
All the usual small biz / start up things happen. Mistakes get made, too much money gets spent on the wrong things, people cry, some stock is sold.
Todd & Tans meet at The Little Big Markets Papamoa.
Todd & Tans start comparing notes about their businesses.
Todd & Tans share all the usual small biz stuff. A few less mistakes get made, more money gets spent on stock, the tears are a little less frequent or at least shared, a shit tonne more products get sold.
The first collab idea is born and quickly dies after Todd & Tans realise they aren't rich enough to take on the tech industry!
Noxen and Me & the Brave officially announce their relationship by attending The Little Big Markets together on one site!
All the people across the land buy, love and adore all the products created by Five Percent Brands so that Five Percent Brands can donate 5% of their profits to amazing causes and everyone can live happily ever after.
SO WHAT'S THIS 5% THING ALL ABOUT?
- We want to create positive and impactful change 5% at a time
- Sounds like a fancy marketing line but it’s the foundation of our business
- We don’t just create awesome brands and products
- We use 5% of our sales revenue to turn you into a superhero
You see every single month we donate 5% of our sales revenue to causes like the Women’s Refuge ‘Gift a Safe Night’ programme, The Mental Health Foundation, Lifeline, The Child Cancer Foundation, I am Hope and many others.