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Introducing
Brave Man

Because our Unisex hats are designed for the boys too .

Same styles, same colours, same quality...same hats
just photographed on the boys because 'Unisex' really does mean for both sexes.

Straight up....

LOCAL
wearable
UNDERSTATED

A curated collection of hats designed to elevate anyone to Brave Man status.

Alright boys, it's time.
Ditch the damn cap,
step up your game,
and wear the hat.

If you’re brave enough
that is….

START SMALL

Bigger isn't
always better

Our new medium brims aren’t designed to make you stand out. They’re designed to make you stand up, feel confident, look good and be brave.

“I’ve been around these hats for three years, I can’t do the wide brim. I love the medium brim though, it’s not in my line of sight which gives me confidence and makes me feel good, especially when I swap out the boardies for something a little dressier”

- Todd

THE OG

Start at
the beginning

Wide Brims are what we do best!
There’s a Charlie to suit every head, hair colour or style. It’s the hat for the confident man looking to make a statement.

Giving
back

We’re proud to donate 5% of our monthly sales revenue to the Women’s Refuge ‘Gift a Safe Night’ programme.

This programme offers women a safe space, hot meals, child care and other much-needed support.

It’s our way of helping New Zealand’s most vulnerable women make brave decisions about the lives they want to live.